2022 is the year that has changed the most in China and even the world in recent decades. The conflict between Russia and Ukraine, the game between China and the United States, the world epidemic continues to repeat, and the impact of the macro environment continues to tighten consumers' desire. The delivery and performance costs of sewing dealers become higher.
Some time ago, I communicated with Mr. Liu, a dealer in Linzhou City, Henan Province, who was very impressed. President Liu accidentally found that sewing is a good industry, and he began to do it in 14 years! At the 2020 Guangdong Construction Expo, he saw Zhuanli Meifeng. He continued to understand the company's background and strength, and resolutely chose to join Zhuanli Meifeng. He also made good achievements!
However, he was also very anxious about the epidemic for two years. On the one hand, it came from the pressure of the industry, and on the other hand, it came from the internal volume of competitors. Mr. Liu is well aware that there is no one size fits all business, nor is there a business method that can eat all the food in one move. With the rapid changes of the times and the market, Meizhou Sewing dealers should continue to optimize, adjust and upgrade with the times. The difficulty is how to upgrade? Let's see what Liu always does in Linzhou.
01
Expand contacts and improve professional knowledge
There is a popular saying, "Who you know is more important than who you are", which emphasizes the importance of contacts. This saying may not be suitable for everyone, but it must be suitable for every businessman. President Liu has worked hard in the local area for many years, has a wide network of people and has many social engagements. He has reached a sense of cooperation with ceramic tile sanitary ware, home decoration stores, decoration companies, etc., and introduced each other to improve the signing rate. President Liu will also take the initiative to try to go out to learn, and it is professional content, which will impress customers with professional knowledge.
02
Improve team capability
The business model of Meizhou Sewing is relatively simple, and it does not require systematic management ability. The team management is also relatively simple. Mr. Liu is very good at division of labor, letting people who are good at construction go to work, and those who are good at communicating with customers go to business. In terms of work distribution, it is also necessary to maintain the balance between bill negotiation and construction, so that the speed of construction can keep up with the speed of bill negotiation, so that the person in charge of bill negotiation is not too idle, and the person in charge of construction is not too tired.
03
Deep brand operation
Fragmentation of traffic is an irreversible trend. For Meizhou Sewing dealers, relying solely on word of mouth, they will not advertise and are not good at promoting themselves, which will only narrow the road. President Liu mainly promotes Zhuanli's antibacterial full effect series. His price is not high, the quality is guaranteed, and the cost performance ratio is higher. At the same time, he also presumes to make colored sand and layout the high-end market. Through elevator advertising, car advertising, building materials alliance, continuous promotion!
